I’ve had a blast fiddling around with Flickr (even though I’ve been using it for searching photos for some time, I’d never actually gotten an account [I'm not much of a picture taker] so I had no idea how much fun it is to play with!) but now it’s time to get down to business. Why should public libraries use Filckr?
- It’s easy.
- It’s organized.
- It’s central.
- It’s versatile.
- It’s publicity!
1. Flickr is, like a lot of 2.0 web tools, made with ease-of-use involved. You don’t need to know anything about HTML or photo resolution or really anything about digital photos. At this point, most libraries have at least one or two people who know how to get photos from the camera to the computer. At that point, it takes just a couple of steps to upload, tag and organize the photos. Armed with a cheat-sheet, I’m confident anyone would be able to do this.
2. In my experience, nothing says entropy like photos stored on a computer. I have the world’s most fastidious folder structure for documents, but my photos? They’re all over the place! I’ve seen similar problems with the photos at my place of work. Since there’s no existing structure for where to put the photos, they get loaded on random computers and saved to random disks. Flickr makes it easy and convenient to store the photos in one place, and organizing them is made easy.
3. When a library posts it’s photos on Flickr, the photos can be accessed anywhere. So this is ideal for branch libraries to foster a sense of being part of a larger entity.
4. Flickr is made to be flexible and allows for really easy functionality for adding pictures to websites and blogs. So you’re not just getting a tool that let’s you store and organize your photos; you’re also getting a tool to improve the library’s website and blog.
5. One of the things that seems hardest for libraries to accomplish is getting out there and being seen. Flickr is a great publicity tool. Check out the Flickr page for the Homer County Library:
http://www.flickr.com/photos/homerlibrary/sets/
Looking at those photos is obvious that the library has a lot to offer: programs, books, an energetic staff, exciting and popular activities for kids and teens, even a well-loved bookmobile. I’ve heard it said that a picture is worth a thousand words (hee hee!), and these pictures tell a compelling story about the role the library plays in the lives of the residents of Homer County.
(You may notice that Homer County has a Pro Flickr account. The New User’s Guide to using Flickr linked in a previous post does a great job of explaining the differences. Most libraries would probably want to get a Pro account, but the cost is minimal [like $20 a year].)